Local Residents and Leaders Highlight Thousands of Good-Paying Jobs That Will be Created by Hard Rock Hotel & Casino Bristol

BRISTOL, VA (September 8, 2020) – Today, the ‘Vote Yes For Bristol’ campaign committee launched its first television advertisement in support of the upcoming referendum to approve the Hard Rock Hotel & Casino Bristol.  This ad features local residents and leaders speaking directly about the many positive impacts that the project will bring to the city. Featured in the ad are Jim McGlothlin, Chairman and CEO of The United Company, who is a partner in the project and co-chairman of the ‘Vote Yes for Bristol’ campaign committee; Bristol Vice-Mayor Anthony Farnum; and Bristol small business owners Karen Hester, Ken Monyak and Joe Deel, who are all members of “Small Businesses for Bristol,” a growing coalition of Bristol business owners and job creators supporting a yes vote in the upcoming referendum.

You can watch the “Jobs for Bristol” ad here.

The messages delivered in the ad focus on the significant positive economic impacts the resort will bring to Bristol by employing over 2,000 people, with an average total compensation of $46,500, while also noting the appeal and reach of the Hard Rock brand and how this destination-scale resort will help ‘put Bristol on the map’ and highlight the city’s rich history as ‘The Birthplace of Country Music.’  The Hard Rock Hotel & Casino Bristol expects to attract over four million annual visitors, with nearly 80% coming from outside the region.  These tourists will visit State Street, patron local shops and restaurants and enjoy the many wonderful events and attractions that Bristol and the region have to offer.

“This television ad is an important part of our ongoing commitment to share information about the resort and what local business and community leaders believe it will do for our community,” said Jim McGlothlin, Chairman and CEO, The United Company.  “We want the community to be excited about this project and what it will bring to Bristol and the surrounding community.  We have faced tough times, but this is our ‘moon shot’ to create the bright future our hard-working families and businesses deserve.  We’re making a comeback, supported in part by the positive impact this opportunity will bring, and the best is yet to come.  That is why I am asking every voter in the great City of Bristol, Virginia to please vote ‘Yes’ this fall.”  

For more information about ‘Vote Yes For Bristol,’ please visit yesforbristol.org.  


For Immediate Release


Lindsey Holman

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